Brian Tracy is a Canadian-American motivational public speaker and self-development author. He is the author of over eighty books that have been translated into dozens of languages. His popular books are Earn What You’re Really Worth, Eat That Frog!, No Excuses!
The 21 Success Secrets of Self-Made Millionaires by Brian Tracy
This book is the culmination of 15 years of research, teaching, and personal experience on the subject of self-made millionaires. These pages contain the key ideas and strategies that Brian Tracy has discovered in reading hundreds of books and thousands of articles on the subject of wealth accumulation.
These 21 “success secrets” are the keys to great success in every area of life
The 21 Success Secrets of Self-Made Millionaires by Brian Tracy
1. DREAM BIG DREAMS
Allow yourself to dream. Allow yourself to imagine and fantasize about the kind of life you would like to live. Think about the amount of money you would like to earn and have in your bank account
2. DEVELOP A CLEAR SENSE OF DIRECTION
TAKE YOUR DREAMS out of the air and crystallize them into clear, specific written goals. Perhaps the greatest
discovery in human history is that “You become what you think about most of the time
3. SEE YOURSELF AS SELF-EMPLOYED
FROM NOW ON, accept complete, 100 percent responsibility for everything you are and everything you will ever be. Refuse to make excuses or to blame other people for your problems or shortcomings. Stop complaining about things in your life that you are not happy about. Refuse to criticize other people for anything. You are responsible
4. DO WHAT YOU LOVE TO DO
DOING WHAT YOU love to do is one of the great secrets of financial success. One of your primary responsibilities in life is to find out what you really enjoy doing, what you have a natural talent for, and then to throw your whole heart into doing that particular work very, very well.
5. COMMIT TO EXCELLENCE
RESOLVE TODAY TO be the very best at what you do. Set a goal for yourself to join the top 10 percent of your field, whatever it is. This decision, to become very, very good at what you do, can be the turning point in your life
6. WORK LONGER AND HARDER
ALL SELF-MADE millionaires work hard, hard, hard. They start earlier, they work harder, and they stay later. They develop a reputation for being amongst the hardest working people in their fields. And everybody knows it.
7. DEDICATE YOURSELF TO LIFELONG LEARNING
YOU HAVE A virtually unlimited capacity to learn and improve in your chosen field. You have more brains, ability, and intelligence than you could ever use if you were to work on developing yourself for the rest of your life.
8. PAY YOURSELF FIRST
RESOLVE TODAY THAT you are going to save and invest at least 10 percent of your income throughout your working life. Take 10 percent of your income off the top of your paycheck each time you receive one and put it into a special account for financial accumulation.
9. LEARN EVERY DETAIL OF YOUR BUSINESS
THE MARKET PAYS excellent rewards for excellent performance. It pays average rewards for average performance and below-average rewards, failure, and frustration for below-average performance. Your goal should be to become an expert in your chosen field by learning every single detail about how to do your work better and better.
10. DEDICATE YOURSELF TO SERVING OTHERS
YOUR REWARDS IN life will always be in direct proportion to your service to other people. All self-made millionaires have an obsession with customer service. They think about their customers all the time.
11. BE ABSOLUTELY HONEST WITH YOURSELF AND OTHERS
PERHAPS THE MOST valued and respected quality you can develop is a reputation for absolute integrity. Be perfectly honest in everything you do and in every transaction and activity.
12. DETERMINE YOUR HIGHEST PRIORITIES AND CONCENTRATE ON THEM SINGLE-MINDEDLY
WHEN YOU DEVELOP the habit of setting priorities and concentrating single-mindedly, you will be able to accomplish virtually anything you want in life.
13. DEVELOP A REPUTATION FOR SPEED AND DEPENDABILITY
Your job is to develop a reputation for speed. Develop a “sense of urgency.” Develop a bias for action. Move fast on opportunities. Move fast when people want or need something. Move quickly when you see something that needs to be done.
14. BE PREPARED TO CLIMB FROM PEAK TO PEAK
JUST AS A mountain climber who has reached one peak must go down into the valley before climbing to another peak, your life and career will be a series of ups and downs. As you’ve heard, “Life is a process of two steps forward and one step back.”
15. PRACTICE SELF-DISCIPLINE IN ALL THINGS
SELF-DISCIPLINE IS the most important single quality for success in life and in becoming a self-made millionaire. If you can discipline yourself to do what you should do, when you should do it, whether you feel like it or not, your success is virtually guaranteed.
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16. UNLOCK YOUR INBORN CREATIVITY
HERE IS SOME more good news. You are a potential genius. You are smarter than you have ever imagined. You have more raw brainpower and creative ability than you have ever used up to now
17. GET AROUND THE RIGHT PEOPLE
FULLY 85 PERCENT of your success and happiness in life is going to be determined by the quality of the relationships that you develop in your personal and your business activities. The more people you know and who know you in a positive way, the more successful you will be and the faster you will move ahead.
18. TAKE EXCELLENT CARE OF YOUR PHYSICAL HEALTH
WE ARE LIVING at the most wonderful time in human history in terms of longevity and physical fitness. You can live longer and live better today than has ever before been possible. You should aim to live to be 80 or 90 or even 100 years old, in excellent health, and you can do it if you decide to.
19. BE DECISIVE AND ACTION ORIENTED
ONE OF THE qualities of self-made millionaires is that they think carefully and then make decisions quickly. They discipline themselves to take action and to carry out the decisions they have made. They move fast and they get quick feedback from their actions. If they find they have made a mistake, they quickly self-correct and try something else.
20. NEVER ALLOW FAILURE TO BE AN OPTION
THE FEAR OF failure is the greatest single obstacle to success in adult life. Note that it is not failure itself. Failure makes you stronger and more resilient and more determined. It is the fear of failure or the anticipation of failure that can paralyze your thoughts and your activities and hold you back from even trying to do the things that you need to do to be a big success.
21. PASS THE PERSISTENCE TEST
PERSISTENCE IS THE iron quality of character. Persistence is to the character of man as carbon is to steel. It is the absolutely indispensable quality that goes hand in hand with all great success in life.
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